Executive Director of Product Management Marketing & Activation (Culver City) Job at Sony Pictures Entertainment, Culver City, CA

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  • Sony Pictures Entertainment
  • Culver City, CA

Job Description

Executive Director of Product Management Marketing & Activation

Join to apply for the Executive Director of Product Management Marketing & Activation role at Sony Pictures Entertainment .

Sony Pictures Television, the worlds largest independent studio, is seeking an Executive Director of Product Management Marketing & Activation to join our Insights, Strategy & Analytics organization. Our studio produces award-winning original content for both linear networks and digital platforms. Our portfolio includes acclaimed dramas like The Night Agent , The Last of Us , and The Boys ; hit comedies such as Twisted Metal and Cobra Kai ; and iconic unscripted series like Jeopardy! , Wheel of Fortune , and American Idol .

In this leadership role, you will lead data app product builds for the Marketing & Activation organizations at Sony Pictures Entertainment. You will be responsible for defining the vision, strategy, and roadmap for data-driven toolsincluding predictive models, dashboards, and advanced data applications. Collaborating with stakeholders and analytics teams, you will transform data into actionable insights to empower decision-making across the business.

Key Responsibilities

  • Define and communicate data product vision and strategy, focused on creating predictive models, data tools, dashboards, or advanced data apps for the television production organization.
  • Collaborate with marketing, media, insights, and finance stakeholders to gather requirements and prioritize data product features.
  • Build positive, collaborative relationships with analytics teams, understanding disciplines from data science to data management, to bring together the best expertise for each project.
  • Oversee cross-functional product development, ensuring timely delivery of tools and applications.
  • Develop and maintain product roadmaps and oversee the entire product lifecycle.
  • Ensure products meet business objectives and user needs.
  • Foster positive team relationships with analytics and business leaders, embedding with stakeholders to educate and empower data-centric decision-making.

Qualifications

  • BA, MBA, or MS in Marketing, Business, Operational Efficiency, or a related field.
  • 1012+ years of experience in product management and development, preferably in tech or entertainment.
  • Proven success in managing and launching data-driven products.
  • Strong leadership, communication, and collaboration skills.
  • Experience working with analytics teams and fostering shared ownership.
  • Proficient in Agile methodologies.
  • Passion for creating innovative, industry-leading products.

Preferred Qualifications

  • Experience in television or film marketing, or in a larger studio environment.
  • Genuine passion for film and television.
  • Strategic, solutions-oriented mindset with executive presence.
  • Excellent attention to detail and problem-solving skills.
  • Experience in global, matrixed organizations.
  • Outstanding presentation skills, comfortable with executive audiences.
  • Commitment to continuous learning and innovation.
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Job Tags

Full time, Night shift,

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